If you’ve got a competitive new dog product for sale in your pet store, you’ve got to get the word out if you want it to sell.
There are a few ways you can spread the news. For example, you can advertise in local print publications or online, you can send out an email to all your subscribers, and you can put up a banner on your website. But these days, the easiest and most cost-effective way to get attention is to market new dog products on social media.
One strategy for expanding your existing dog grooming business is building a retail section right in your grooming facility. Your customers are already utilizing your dog grooming services, so why not keep the dollars that your customer would spend elsewhere on treats, toys, brushes, oral/skin/ear care products, and other supplies in your store instead?
There are a number of reasons why you should train your employees to encourage impulse buys in your pet store. This will help increase your average order value and, if you’re recommending quality products that your customer will find useful, it will increase customer loyalty.
Being able to bring your dog to work is an amazing job perk! Having well-behaved dogs in the workspace helps reduce stress and provides many opportunities for positive interactions among employees and customers.